 |
 |
Here are some reasons why you should:
- 2008 will celebrate the fifth annual Reggae Festival in Calgary and Western Canada.
- Reggae music is not only the most popular genre of music right now, but it is the only music heard in every corner of the world – Calgary deserves a music festival, showcasing the one form of music that is truly international.
- The festival is a Calgary made and innovative family-friendly festival.
- It is anticipated that Festival promotions will reach in excess of 200,000 people and sponsors will be included in all promotional material.
Greetings from President, Leo Cripps
Greetings! This summer from August 14 to 16, the Calgary International Reggae Festival (ReggaeFest) will once again fill the city of Calgary with the exuberating pulse of Reggae. The organizers of ReggaeFest 5 - Best of the Fest would like you to be a part of this exciting celebration. The montage for the three day celebration will include an all Canadian Reggae Artistes Summit featuring Workshops, Symposia, free outdoor public performances and will culminate with the daylong Main Event celebration at Shaw Millennium Park on August 16.
With four extremely successful festivals to date, ReggaeFest 5—Best of the Fest promises to be the most exciting festival yet. With a line up of extremely talented performers and three days of exciting activities, there is no doubt of complete audience satisfaction.
Over the past four years, the Calgary Reggae Festival Society (CRFS) has produced the internationally acclaimed ReggaeFest with a budget that has been benchmarked to be considerably less than similar sized festivals featuring equally talented performers. The CRFS takes pride in operating as efficiently as possible (for example we are 100% volunteer driven). In order to maintain and build upon past successes, the CRFS is pursuing all avenues for increasing revenues and/or funding.
The Calgary International Reggae Festival is endorsed and funded in part by all three levels of government. The marketing campaign is estimated to have reached in excess of 200,000 people every year with more than 5,000 people attending the festival.
Now imagine how much more could be accomplished with your financial support!!! The list of sponsors for ReggaeFest is growing steadily and your company could be one of the benefactors. The benefits for sponsors are enormous and in recognition for your organization’s financial support you are guaranteed to receive maximum exposure through all our promotional material and media coverage (where available).
The CRFS would like you to consider being one of its partners and anticipates a response to discuss this possibility.
Contact Us: by Email
Or Telephone: 403.355.5696
| ReggaeFest 5 - Best of the Fest Sponsor Benefit Levels | |||||
| $10,000+ | $5,000+ | $2,500+ | $1,000+ | $500-$1,000 | |
| Festival Tickets | 30 | 15 | 10 | 5 | 2 |
| Programme Recognition | Gold Ad | Green Ad | Logo | Logo | Name |
| Web Site Recognition | Logo and link to site | Logo and link to site | Logo | Name | Name |
| Brochure & Poster Recognition | Logo | Logo | Logo | - | - |
| VIP Area Access | 6 | 4 | 2 | ||
| Media Mentions (print, radio – if available) |
Yes | Yes | - | - | - |
| On-Site Signage and Promotions | Yes | Yes | - | - | - |
| MC Announcements | Yes | Yes | - | - | - |
| Stage Signage | Yes | - | - | - | - |
** Possibility to have corporate logo on the Global Television promo spot that runs for two weeks prior to the festival. This can be negotiated at the $10,000+ level.
* In-Kind sponsorships can be negotiated.
* Exclusivity can be negotiated.
* Stage signage can be sponsored.
* 30,000 Programmes, 20,000 Flyers and 500 Posters are printed and distributed throughout Calgary and the surrounding area.
* Logo placement to be discussed.
* Under $500 becomes a Donation.
* Advertisements can be purchased in the Festival Programme.
* Promotional Companies attending the event must donate $500 or more.
Media Partners
- Global Calgary
- Vibe 98.5 fm
- CJSW 90.9 fm
- Fast Forward Weekly
- CKUA Radio Network
- Beat Route Magazine
- The Gleaner Extra
- Black Pages Directory
- The Star Weekly
Sponsors
- Big Rock Brewery
- ING Insurance
- Pattison Outdoor Advertising
- Shaw Communications
- Tinhorn Creek Vineyards
- Wright and Company Insurance
Donors
- Brian Charlton - photoniks.com
- Calgary Co-op
- Culligan
- Jamaican Canadian Association Alberta
- Superstore - Westwind
- Tim Hortons Community Cruiser
Funding Partners
- Alberta Foundation for the Arts
- Alberta Lottery Fund
- Calgary Arts Development Authority
- Canadian Heritage
- City of Calgary
- SOCAN Foundation
Supporters
- bnetTV.com
- CUSO
- Kids Up Front
- Universal Music
Suppliers
- City of Calgary
- Dollar Thrifty Automotive Group
- Flight Centre
- Hotel Arts
- MacCon Inc
- MP Liquor
- Olsnow Sound and Show Productions
- TAC Mobility
- VenCash
- Westgate Community Hall
Advertising Rates & Guidelines (PDF version)
Click here to download an PDF version for printing: Advertising Rates & Guidelines (PDF version, size: 84 KB)
Circulation:
The festival will print 30,000 copies of the programme. They will be distributed in Fast Forward Weekly, one week prior to the festival. Another 3,000 will be distributed at various locations throughout Calgary and they will be available onsite at all festival events and throughout the park at the Main Event.
Demographics:
Like the programming of Board member Leo Cripps' live radio show specializing in Reggae music, ReggaeFest 5 will pride itself on attracting a wide range of people to the event. The Society is striving to bring more awareness throughout the community to Reggae Music. This is a family friendly event.
Deadlines:
Ad Bookings – June 27, 2008
Camera-ready Artwork – July 4, 2008
- All electronic files should be supplied as EPS or PDF files with fonts embedded. All graphics should be embedded.
- Line Screens at 85 lpi, scans or images at 300 dpi, images are to be saved as CMYK TIFs or Photoshop files. Do not use the LZW Compression Option when saving images. No extra channels in Photoshop files.
- An electronic file is required for ads supplied by the client. A colour key or match print must also accompany the ad. (We will not be responsible for supplied color ads that do not come with a proper color hard copy.)
- Software used: Adobe Illustrator, Adobe Photoshop, Indesign or Adobe Acrobat.
- Charges will be billed to clients if files are not supplied in the formats listed above.
- Ads will have no bleed, please design according to the diagram.
- Ads can be accepted on a CD or a DVD disk or emailed to: artwork@CalgaryReggaeFestival.com. Files that are too large to send can be sent through yousendit.com.
- The programme is 10.25" X 13.75" and will be printed on newsprint paper. Full Colour.
To Reserve Space Contact:
Tel:
Jolene at 403 698-3656 or the CRFS at 403 355-5696
Email: Information
at Calgary Reggae Festival
Payment:
All payments are due July 4, 2008 with your camera-ready artwork. Please make all cheques payable to:
Calgary Reggae Festival Society
Chinook RPO, PO Box 30244
Calgary, Alberta T2H 2V9 Canada
Programme Ad Sizes and Rates
NOTE - All Prices include GST, Full Colour Ads Only
Through our web site the Calgary International Reggae Festival is becoming truly international. Inquiries and interest have come from all across the globe. Artistes from Africa, Europe, SE Asia, South America and North America have all shown an interest in performing at the Festival. Our web site allows everyone 24 hour access to all our important Festival news. Our mission is to educate the greater community about Reggae music with a focus on Canadian talent. Online banners will allow advertisers greater exposure to everyone interested in Reggae music and culture.
Size: 400w x 80h pixels or (5.556 x 1.111 inches at 72 pixels per inch)
File size: recommended file size is 20kb to 30kb
Hyperlink: supply us with a web site address or email address you want the clicker directed to.
| Ad Size | Placement | Per Month | Per 6 Months | Per Year |
| 400 x 80 pixels | Home Page + all other pages of CalgaryReggae Festival.com | $50 | $250 | $500* |
- Your banner ad will be displayed on the home page, plus all other pages of CalgaryReggaeFestival.com for premium exposure, and at a low cost.
- Banners are rotated with other banners on all pages to keep them fresh for visitors. We find this increases response by keeping visitors interested in what banner will display next.
- * With purchase of a year package you can submit up to 6 different banner ad designs all rotating or we will post a different banner design every 2 months.
Tel: (403) 355-5696
Email: Information
at Calgary Reggae Festival
Payment:
All payments are due with your artwork.
Please make all cheques payable to:
Calgary Reggae Festival Society
Chinook RPO, PO Box 30244
Calgary, Alberta T2H 2V9 Canada